April 29th is recognized as actual Denim Day, but we will be raising funds virtually throughout the month via Facebook. By participating in this “dollars for denim” fundraiser, you are letting survivors of sexual violence throughout the community know that you stand with them. It’s an opportunity to raise awareness regarding consent, sexual assault, and services available for survivors. Furthermore, all proceeds will support the free services Sunrise offers to all Pasco County residents so we can continue to create a safer community for us all.
History of Denim Day
Denim day began in Italy in the 1990’s when a ruling by the Italian Supreme Court overturned a rape conviction. The justices felt because the survivor was wearing tight jeans, she must have helped to remove them; thereby, implying consent. The following day, the women of the Italian parliament came to work wearing denim jeans to stand in solidarity with the survivor. Denim Day was created as an internationally recognized day of remembrance, protest, and support for survivors of sexual assault. History. (n.d.). Retrieved from
Although many of you typically donate $5 through your employers by wearing denim at work, we encourage you to participate by sporting your denim from home. You can donate via our Dollars for Denim page on facebook by clicking here or make a contribution on this site by clicking the donate button.
Thanks for your support! Share your denim photos on social media - be sure to tag @sunriseofpasco.